Vintage Heuer featured in July’s Issue of Oracle Time Magazine

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Vintage Heuer featured in July’s Issue of Oracle Time Magazine

July 16, 2020

Recently we had the privilege of working with Sam Kessler of Oracle Time to embark on a new series of articles detailing some of history’s most overlooked timepieces. Our ‘Unsung Heroes’ series, written by our very own Jake Scatchard, kicked off with the Heuer Camaro- considered the brand’s dark horse in their vintage catalogue. Discontinued after just four years in 1972, the Camaro was a fierce but fleeting effort to captivate a young, American audience. Considered the Carrera’s edgier sister, this 37mm cushion-shaped has amassed a cult following among collectors, causing a gradual rise in price for some of the rarest examples.

In the shadow of such giants as the Monaco, Carrera and Autavia, the Heuer Camaro’s innovative spirit remains largely overlooked. However as prices for Heuer’s famed trio continue to soar, the Camaro is witnessing a quiet renaissance as the brand’s best value in vintage. Produced in the late ‘60s golden era of legendary sports watches, the early three register Camaro shares its Valjoux 72 movement with the likes of Rolex’s Daytona and the pre-806 Breitling Navitimer. For the serious collector, the Camaro checks all boxes by merit of its specifications alone. Yet for the modern enthusiast, this watch offers a contemporary flare that many vintage pieces do not.

Please check out Oracle Time’s latest publication for the full article and more insight on this fabulous timepiece. Stay tuned for the next in the ‘Unsung Heroes’ series (suggestions are welcome!)

We are continually sourcing the finest Camaros- all of which can be found on our Watch Models page.